We came across Goyon-Chazeau for the first time at a trade show in Paris. Gerd, the sales rep on the booth was so passionate about the Goyon-Chazeau very special know-how and products that the impromptu inquiry turned into an hour-long conversation.
Fast forward almost a year, Goyon-Chazeau and Formae have agreed to work together. We meet the Goyon-Chazeau family at their manufacturing shop in a beautiful village near Thiers, the French capital of cutlery for the past 700 years or so. Magali and Vincent run Goyon-Chazeau, that was established by Magali’s grand-parents.
As we break bread, we mention our encounter with the sales rep, Gerd, a German gentleman.
Vincent tells the back story: Gerd begged to work for Goyon-Chazeau for about three years. He did not want to work for any other company than Goyon-Chazeau, after his review of competition had convinced him that Goyon-Chazeau made the best knives. Better than other French brands, better than premium but mass-market German brands. Since then, Germany has become Goyon-Chazeau‘s main export market.
We are not surprised by the anecdote: Watching the Goyon-Chazeau cutlers meticulously shape each piece (about 40 manual interventions per piece) gives a hint. Holding a Goyon-Chazeau piece in your hand, and using it, convinces us Gerd was right.